watt/wɒt/noun
Unit of power; 1 watt = 1 joule per second. Named after the Scottish engineer James Watt (1736-1819).
- 1.(sport) The power a rider puts into the pedals, measured with a power meter. Often given relative to body weight (W/kg). Amateur rider around 3 W/kg, elite 5-6 W/kg. See also FTP.E.g.: He held 400 watts all the way up the climb.
- 2.(e-bike) The motor's rated power. A standard e-bike in the EU may have no more than 250 W, and the assistance stops at 25 km/h. Often confused with Wh (watt-hours), which is the size of the battery.E.g.: The motor delivers 250 watts, about the same as a strong amateur rider.
- 3.(magazine) The magazine from Copenhagen Bike Show. About the power on the bike, whether it comes from the legs, the battery or both. The section names are English puns: Watts New = What's New.
About WATT
For everyone who loves pedals.
WATT is the magazine from Copenhagen Bike Show. We cover the whole world of cycling: Road, gravel and MTB, e-bikes and cargo bikes, city bikes and kids' bikes. Every story has a short video, and WATT is always free. The magazine is published in Danish.
See the sections in WATT (in Danish) →
Who is behind it?
WATT is published by Nordic Bike Shows ApS, the company that also runs Copenhagen Bike Show and VeloDays. We say so openly, because the exhibitors are our business. That is why paid content is always clearly labelled as partner content, and WATT follows the Danish press ethics guidelines.
Born into cycling
My name is Christian Ritter, and I am the editor of WATT. My father is Ole Ritter. He raced as a professional from 1967 to 1978, set the hour record in Mexico City in 1968 and finished seventh in the Giro d'Italia in 1973. After his career he imported cycling clothing and equipment. So bikes have been part of my life from the very beginning.
In 2015 I started Copenhagen Bike Show, and in 2022 VeloDays in Jutland followed. Every day I talk to retailers, importers and manufacturers from all over Europe. They are the ones with the stories, and WATT is where those stories are told.
Why WATT?
The idea came from the exhibitors. Again and again they told me about new bikes, strong people and great stories that nobody heard about. The show lasts two days. The stories are there all year round.
I missed a Danish cycling magazine with video, with room for the whole world of cycling and with people at the centre. It is not only about road bikes and specs. It is also about the cargo bike, the commuter, the club and the volunteer who keeps it all going. That is why I started WATT.
Video is the heart of WATT. When you see and hear people tell their story in their own words, you get close to them. Most of us read on our phones, so the stories have to work there.
WATT is free, and it will stay that way. Cycling should be for everyone, and so should the stories about cycling. Advertisers, partners and Copenhagen Bike Show pay for it. Ads buy space, never coverage. We do not test products or give ratings. We write our own content.
WATT is for everyone who rides a bike. My hope is that it makes you want to ride, makes you curious and makes you feel part of the community. And that it makes you want to see it all in real life at the show.
WATT should be the place where you find the stories from the Danish cycling world.
The kit
Same questions for everyone, every time
- Bike
- Fondriest with a carbon frame and Ultegra Di2
- Clothing
- A bit of everything, e.g. Nalini and Alé
- Shoes
- DMT KR0
- Helmet
- Limar Ultralight+
- Favourite ride
- The Tramuntana mountains in Mallorca
- Best advice
- Enjoy the hours on the bike. They beat the sofa every single time.
From the photo album
Private photos. Click to see them larger
Write to us
Do you have a tip, a story or a community we should know about? Write to watt@copenhagenbikeshow.dk.
Nordic Bike Shows ApS · CVR 36 07 95 25 · Hedegade 86, 4000 Roskilde